Rider Type & Design

7 Sample Texts To Send To Someone Who's Breadcrumbing You

The practice of breadcrumbing — aka when someone gives you just enough attention to keep you around, when clearly they're not really invested in you — is an unfortunately common way of fading out on a potential romantic interest. When you're genuinel…

How Much Should You Tip Your Hairdresser?

Have a hair appointment soon? Make sure you know the proper tipping etiquette for hairdressers, such as if a tip is expected and how much to tip.

20 Hottest Short Hairstyles for Older Women

Short hairstyle is cool for older people. You can get rid off all the claims the hairstyles are just for the cute teens. You can create a blunt one, flapper one

The Questions You Should Ask Your Direct Mailing List Provider

In a world where we rely more and more on the Internet, a direct mail marketing campaign can help to differentiate your business from its competitors. Direct mail can often be a welcome change from t…

Learning Direct Mail Strategy

Learn how to build a mailing list, design your messaging, and decide on a format for your next direct mail campaign.

Direct Mail: The Ultimate Guide to Using Direct Mail Advertising

The most comprehensive post on direct mail marketing ever written, period. Discover the step by step process for building a lucrative direct mail campaign!

Four Direct Mail Design Mistakes

Mike Dietz reviews common direct mail design mistakes and offers practical tips to keep your offer out of the “toss” pile and generate a positive ROMI.

Fascinating Direct Mail Facts

Direct Mail is still a strong and effective tool in your marketing!

Common Direct Mail Mistakes

Direct mail can still be a great way to market your business, if done right. It can also be a huge disaster and expense if done poorly. Below are just a few of the most common mistakes most businesses make when sending out a direct mail piece.<br>Purchasing a list. Be very careful about renting or

Finding Targeted Mailing List

The first step in any direct mail campaign is to find a targeted mailing list. It doesn’t matter the industry you work in, the size of your campaign, or what you’re offering – this is always the first step. Doing this is crucial as it helps you focus your advertising budget and efforts on your …

Does Direct Mail Work

Yes, direct mail is cost-effective, professional and can be paired with other tactics such as email, social media and events.

15 Most Common Direct Mail Mistakes

Not having a good mailing list The mailing list has the greatest impact on the success or failure of your direct mail campaign. Sending your direct mailer to the correct audience is crucial. If you...

Direct Mail Marketing With Humor?

Yes, humorous direct mail works. Many marketers shy away from it because they are worried about offending someone.

Are you Making These Direct Mail Mistakes?

The worst direct mail mistakes are the ones that cost you the most money, so learning what not to do can really help. Check out these tips.

How We Design Direct Mailers

The Benefits of Direct Mail

Learn about the benefits of Direct Mail, find out how Direct Mail can help you and your business

When to Use Direct Mail

 The debate between direct mail and digital continues and it is one that we encourage you to have.  However, this is not an either or discussion, rather it is how to blend both delivery mechanisms to optimize your goals.  When you consider that Google, a leader in technology uses direct mail on average 8 - 10 times per year, you come...

Startling Facts about Direct Mail

Just when you think you’re ready to pull the plug on direct mail, you read some success story or spy some blog post about how effective it can be.

Fact: Direct Mail Is Alive and Well

"Direct mail is too expensive," you say. Well, fine.